Increase AOV with optional cart add-ons

A new revenue layer for every Shopify cart.

CartArmor shows one clear, optional paid offer inside the cart. Sell package protection, gift wrap, priority handling, or another service before checkout. Customers choose, you keep the revenue, and your Shopify checkout stays unchanged.

$9.95 monthly or $99 yearly · no per-order fees · no revenue share
CartArmor offer integrated into a live Shopify cart
CartArmor optional paid service offer shown before checkout
Live offer preview · clear price · explicit choice
Current customer outcomes Additional income that scales with order volume

Current customers report between $1K and $18K per month in additional income. Results vary by store, price, and acceptance.

Reported monthly range $1K-$18K
Add-on revenue retained 100%
Typical initial setup 5 min
Built for modern Shopify brands
How CartArmor works

Launch a paid cart offer in three simple steps.

Choose what you want to offer, match the card to your brand, and activate it on the cart page or drawer. CartArmor handles the customer choice and tracks the result.

01 / CHOOSE WHAT YOU SELL

Create a cart-only product, or use something you already sell.

Most stores choose an unlisted product. It remains sellable through CartArmor but stays out of storefront navigation, collections, search, and product recommendations, so customers cannot purchase it separately.

Option 1: Unlisted productIdeal for package protection, priority handling, gift wrap, warranties, or another service created specifically for the cart.
Option 2: Existing Shopify productUse an item or variant you already sell, such as a sample, accessory, or lower-priced complementary product.
CartArmor setup screen for choosing an unlisted product or an existing Shopify product
02 / MAKE IT MATCH YOUR STORE

Start with five cart styles, then customize every customer-facing detail.

Choose Classic Brown, Midnight Premium, Sunbeam Gold, Minimal White, or Rose Soft. More styles are planned, and every preset keeps the price and customer choice clear.

Customize the complete offerEdit the title, intro, description, badge, button labels, pricing presentation, and visual treatment.
Preview before publishingSee the customer-facing card beside your settings and switch styles without rebuilding the offer.
CartArmor styling screen with five cart styles and a live offer preview
03 / CONTROL WHEN IT APPEARS

Show the offer to every cart, or only when the cart is eligible.

Eligibility is optional. If enabled, CartArmor shows the offer only when the cart contains a product that matches at least one selected condition. The customer still decides whether to add it.

Match Shopify product dataQualify carts using product tags, product types or groups, or selected collections.
Target the right purchaseFor example, show protection only for fragile items, or offer a sample only with products from a matching collection.
CartArmor eligibility screen for product tags, product types, and collections
Five cart styles

Make the offer feel native to your store.

Every style keeps the price and customer choice clear. Pick the visual system that fits your storefront, then customize the message inside CartArmor.

01 / 05 Browse the cart styles
Classic Brown CartArmor cart offer style
01

Classic Brown

Warm, grounded, and approachable.

Midnight Premium CartArmor cart offer style
02

Midnight Premium

High contrast for premium storefronts.

Sunbeam Gold CartArmor cart offer style
03

Sunbeam Gold

Bright, optimistic, and conversion focused.

Minimal White CartArmor cart offer style
04

Minimal White

Clean, quiet, and product first.

Rose Soft CartArmor cart offer style
05

Rose Soft

Soft color for beauty and lifestyle brands.

The gallery moves automatically. Swipe anytime to take control.
Merchant operating system

Designed to become part of the daily revenue stack.

CartArmor is not a one-off storefront widget. Merchants manage the offer, monitor performance, and iterate without leaving their Shopify workflow.

Live offer controls and storefront status
Revenue and attach-rate reporting
Multiple visual systems with live preview
Normal Shopify line items and preserved cart state
CartArmor embedded merchant dashboard
A horizontal service layer

One infrastructure product, many merchant categories.

The initial wedge is package protection. The same product system supports a broader catalog of merchant-owned paid services without rebuilding the integration.

Package protection

Package protection

Merchant-defined protection for loss, damage, or theft.

Estimated per 1,000 orders$1,194$1.99 offer × 60% acceptance
Gift wrap

Gift experiences

Gift wrap, personalized presentation, and premium handling.

Estimated per 1,000 orders$749$4.99 offer × 15% acceptance
Priority handling

Priority handling

Faster preparation and merchant-defined service tiers.

Estimated per 1,000 orders$719$5.99 offer × 12% acceptance
Extended warranty

Extended warranty

Additional coverage tied to eligible products.

Estimated per 1,000 orders$799$9.99 offer × 8% acceptance
Sustainable packaging

Sustainable packaging

An optional upgrade for lower-impact packaging and materials.

Estimated per 1,000 orders$498$2.49 offer × 20% acceptance
Custom service

Custom services

A configurable surface for each merchant's own revenue ideas.

Estimated per 1,000 orders$799$7.99 offer × 10% acceptance

Illustrative estimates based on the displayed offer price and acceptance rate. Actual results vary by store, traffic, product mix, and offer.

Simple pricing

$9.95/month or $99/year. Keep 100% of every add-on sale.

Start with a 7-day free trial. Choose monthly billing or save 17% with the annual plan. There are no per-order fees and no revenue share.

$0 per-order fees 0% revenue share 100% of add-on revenue stays with you
One flat plan

Monthly or annual. Same complete product.

Everything needed to launch, style, and measure one optional paid cart offer.

Monthly$9.95per month
Trial7 days free
OrdersUnlimited
Per-order feesNone
Revenue shareNone
Included

Built to earn its place in your stack

Your offer, customer choice, additional revenue, and performance reporting all stay inside one Shopify-native workflow.

Offer typesProtection, gift wrap, priority, custom
StorefrontCart page and compatible drawers
ReportingRevenue, orders, attach rate
Trust by architecture

Built for the part of commerce where trust matters most.

The product is designed around explicit customer choice, Shopify-native primitives, and the smallest practical permission surface.

[01]Explicit customer choice

Nothing is added unless the customer accepts the offer.

[02]Shopify-native line items

Accepted services continue through Shopify as normal cart items.

[03]No theme write scope

The integration ships through a Shopify theme app extension.

[04]Checkout stays Shopify

CartArmor works before checkout and does not replace Shopify checkout.

For investors

A merchant product today. A broader cart revenue platform tomorrow.

CartArmor starts with a focused Shopify app for optional paid services. The investor brief covers the category thesis, customer outcomes, business model, defensibility, and roadmap.

The wedge

Simple merchant value that is easy to measure

DistributionShopify App Store
Current modelSelf-serve B2B SaaS
Value createdAdditional cart revenue
The brief

Market, evidence, strategy, and roadmap

Review the full investment narrative separately from the merchant product experience.

Increase AOV without changing checkout

Turn one cart decision into additional revenue.

Choose an optional service, match the offer to your store, and let customers decide before checkout.

Beyond Shopify

Need CartArmor on another ecommerce platform?

We can provide CartArmor for other ecommerce platforms, headless storefronts, custom stores, and static websites connected to a cart or checkout. Tell us what your site runs on and we will recommend the right version.

Ecommerce platforms Headless commerce Custom storefronts Static websites